PortfolioCampaignsCreative
Portfolio Piece: Building an Immersive ARG for a Niche Product Launch
UUnknown
2026-02-22
11 min read
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A step-by-step ARG case study for a niche product launch — creative brief, assets, distribution, and metrics to convert curious players into customers.
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#Portfolio#Campaigns#Creative
U
Unknown
Contributor
Senior editor and content strategist. Writing about technology, design, and the future of digital media. Follow along for deep dives into the industry's moving parts.
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